Social Proof is a helping hand not only for eCommerce businesses who wants to increase their Conversion Rates, but also for e-buyers who want to buy but need assurance that they are buying the right thing. Using Social Proof for Psychological Persuasion is one of the most trustworthy and effective eCommerce techniques.

Search engines and wisdom of e-crowd has empowered e-buyers with an easy access to information and reviews about products and brands before deciding to click the “Buy Now” button. Social proof is a recommendation of others, which communicates to an e-buyer that real people like the product, which helps the e-buyer decide whether or not to buy that product. Here are 9 Proven Social Proof Strategies that an eCommerce business must use to increase conversion rate.
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We often write an eCommerce product description article on how to play with the mind of e-buyers and forget the truth that the consumers are just a step behind in understanding the marketing tactics. Writing a unique, informative and compelling product description for sure helps in increasing your eCommerce business sales. However, playing fair is the best way to convert your visitor into a fan.

A big fan base means boost in sales and less marketing effort!!!

With this in mind, let us have a look at 11 Incredible Techniques to persuade your eCommerce web visitors with unique and fair product descriptions that impels them to click that “Add to Cart” button right away.

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