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nopAccelerate Blog - Updates, News, Tips & Tricks

Benefit of Schema Markup to eCommerce Website

The Un-Popular Schema Markup (Rich Snippets) is one the Best ways to boost your eCommerce website in the Search Engine Result Pages (SERPs). Adding  Schema Markup on your eCommerce website not only increases the Visibility of your products but also enhances the Click-through rates (CTR) thus driving More Revenue.Benefit of schema markup to ecommerce SEO 1
Benefit of schema markup to ecommerce SEO - example
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Top 20 eCommerce Mistakes to Avoid for Entrepreneurs

Acknowledged, you have a great product to sell and you are roaring to market it with big dreams and ambitions. But somewhere, even after the commencement, you feel that your venture is being unprofitable. E-commerce is easier said than done. This is precisely the reason why startups fail miserably. Here, it is survival of the fittest that matters. So, let us get the math right and see the top ecommerce mistakes that an entrepreneur should avoid if they have to get their goods selling. (more…)

Give your visitors amazing user experience with our Previous Next plugin for nopCommerce

Do you want to save your customer’s time from navigating one product to another one? Or want to enhance your product navigation process and make it more user-friendly. Our Previous Next Product Navigation Plugin for nopCommerce does exactly same.

Many eCommerce sites lose customers when they stuck between product and category navigation. That can damage your stores first impression. That user may not come again for shopping if your site’s user experience is not good.

So to increase your user experience which makes your store much better from your competitors. (more…)

Facebook Social Login : Pros and Cons on eCommerce Website

With over 2 billion monthly active users and 72% share in Social login, implementing Facebook Social Login on your eCommerce website is a tempting option. Use of Facebook Social Login not only promises seamless customer experience (registration using Facebook credentials) but also it also allows your marketing team to gather more accurate data, including verified email addresses, age, gender, etc., thus offering an easy way to promote your brand to a wider audience.

Statistics Facebook Social Login on ecommerce Website

Source: Statista and Gigya

With that said, you might be wondering why Amazon, Flipkart, eBay and some others do not use the Facebook Social login on their eCommerce website.
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Importance of Page Speed in Ecommerce Conversion Rate

When we talk about online sale, we need to understand that we are dealing with people who already do not have time to visit a physical store or who like me are lazy to flex their muscle :). If your e-commerce website is not saving these consumers their time or making them click on that refresh button again, they will move on to your competitor and maybe never visit you at all or worst share their bad experience with your e-commerce website with others.

Importance of Page Speed in Ecommerce Conversion Rate

In 1999, when the craze for high-speed internet connections was picking up the consumer were willing to wait for 8 seconds for a page to load. But now, a sluggish and unresponsive Ecommerce website is a major deterrent because the average online user will only tolerate load time of up to 3 seconds.
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